FIDELIDADE (Insurance)
Data & Intelligence to Transform Decision-Making
Fidelidade is the largest insurance company in Portugal and one of the leading insurers in the European market. For more than a decade, Habber Tec has supported the company in the evolution of its Data & Artificial Intelligence strategy through the development of data platforms, predictive models and advanced analytics capabilities that transform information into valuable business insight.
Key initiatives include enhancing customer insight, optimising marketing campaigns, developing Artificial Intelligence models and evolving the company’s data ecosystem, enabling more agile, informed and data-driven decision-making.
